Doctors of Optometry - East Towne Mall

Eye Doctor
If you are looking for a thorough, no-hassle eye examination, come see Dr. Heier and team at LensCrafters East Towne. Dr. Heier and team will not only help you see the best you can see, but also help you look and feel the best with your new glasses and/or contacts. Our doctors are very experienced with contact lens fittings, as well as diagnosis and treatment of eye infections and ocular disease. We have a doctor seven days a week and will work with you to find a time that best fits your schedule. Call today to schedule an appointment for your annual eye exam.
Upcoming Eye Exam Appointments
And more appointments available
for you and your family
Or call
(608) 246-0308
Details
Details

Services Offered

  • Digital Retinal Imaging
  • Walk-in Exams
  • Same Day Exams
  • Medical Eye Exams
  • Computer Vision
  • Contact Lens Fittings
  • Contact Lens Exams
  • Diabetic Exams
  • Online Scheduling
  • Pediatrics - Min Age = 5

Exam Fees

  • Eye Exam Starting Fee $69.00
  • Contact Lens Starting Fee $129.00 Includes Fitting Fee,Includes Eyeglass Exam
  • Retinal Imaging Fee $39.00
  • Dilation Fee $15.00

Please call to see if your insurance plan covers partial or full exam fees.

Insurance/Discount Plans

We accept most insurances, including:
  • EyeMed
  • AAA & AARP
  • Aetna
  • Anthem
  • Davis FEP
  • Delta Dental of Wisconsin
  • Humana
  • Superior
  • Tricare
  • United Healthcare

Payment Types

  • Visa
  • Mastercard
  • Discover
  • American Express
  • LensCrafters Credit Card
  • Care Card
  • Cash
  • Check
Location

Visit Us

29 East Towne Mall
Madison, WI 53704
Get Directions
Phone:(608) 246-0308

Hours

Schedule an Appointment
Take advantage of your health benefits today!
Don't hesitate to schedule your comprehensive eye exam with us today - please see some convenient times that may work for you. We look forward to seeing you.
Upcoming Eye Exam Appointments
And more appointments available
for you and your family
Or call
(608) 246-0308
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